Kensington Enterprises

The common law of business balance prohibits paying a little and getting a lot....it cannot be done. If you deal with the lowest bidder, it is well to add something for the risk you run. And if you do that, you will have enough to pay for the something better.

John Ruskin

Long Interview and Report

We've found that this is the best way to start off the mentoring programme, so we conduct the Long Interview before starting the regular mentoring sessions. It lasts around 3-4 hours and all partners in the business need to be involved.

The Long Interview is an in-depth look at your goals, both business and personal, the sales and marketing strategies you've used and what results were achieved. Essentially, it’s a road map for the future of your business. This is an intense, power packed and thought provoking session – you'll be asked questions that you've never been asked before and you’ll have to think about things you may not be totally comfortable with.

Shortly after the interview you'll receive a practical report that highlights the way forward – this is a 'nuts and bolts' report that will make an immediate difference to your business.

The "Advance Your Business" programme is designed for those success oriented business owners who are determined to take their business to the next level.

Your business may be experiencing revenue growth, but is it generating the return on investment that it should be? Are the team, marketing, service/operation areas of your business achieving their full potential? Are systems and processes in place? If the answer to these questions is 'No', it is likely that you are working a substantial amount of hours, and that your day-to-day involvement is critical to ongoing operations!

One 1/2 day workshop or training seminar - during the first 6 months of the programme you and your team will receive an on-site training session covering; sales, marketing, team building and telemarketing. Alternatively, a custom package that we develop together may be offered;

Up to 4 hours per month - critiquing, reviewing and developing advertisements, brochures, sales aids, marketing, systems, logistics or team recruitment materials.

Group Coaching - A powerful 3 month programme for those not ready for one to one mentoring or for start-ups. It's 7 sessions on everything from setting your goals and right through to team building, marketing, sales and many of the basic fundamentals you need to get your business really moving. It's far more educational and really focused on you learning what you can do today to get your business to the next level.

Even the best can get better: some of the areas we cover are leadership, development, interpersonal and communication skills, career development, stakeholder management, personal development plans, strategic thinking, time management, coaching skills for your team.

The objective of the Team Training Day is to communicate, educate and empower the team members to fully understand and buy-into the owner's vision, mission, and goals. This workshop is critical if you have 5 or more employees in the business other than the owners.

Marketing starts with the customer – but why should a prospective customer buy from you instead of your competitors? Do you have a unique selling proposition and compelling reasons for them to choose you (and possibly pay a premium for the privilege)?

Are you getting the most from the money your business spends on marketing and sales? Are you generating the profits and returns you want? This workshop focuses exclusively on sales and marketing – from unique selling propositions and differentiation to proven strategies that deliver profit (not just revenues) directly to the bottom line.

Who are Raving Fans? Raving fans are those customers that have had such incredible experiences with your business and the service you provide that they will not only tell all their friends and colleagues about you, but actually bring them to you and help you make sales to them.

Did you know that businesses spend six times more money attempting to attract new customers to their businesses than they do to retain and service existing customers? And, did you know that 68% of customers who stop buying from a company do so simply because of a perceived indifference? The business didn’t actually do anything wrong - the customer just thought they didn't care enough!

This workshop will show you how to move from simply 'satisfying customers', to creating 'Raving Fans!'

Think of your telephone as a link between your customers' wallets and your bank account - Appreciate and understand the importance of using it effectively, and therefore the necessity of putting your Team through a ‘Selling over the Phone’ workshop.

The manner in which your company’s telephone is answered can and does dramatically impact on a customer's perception of your professionalism, skill and worth. You and your Team will learn techniques for getting your prospects to commit to the next step. A lot of money is ‘lost’ because calls from prospective customers are handled badly or in some cases, not handled at all! You’ll leave this workshop with powerful scripts and techniques to make that a thing of the past.

Teams are essential to the consistency of a business and they can make all the difference! Therefore, recruitment is an indispensable part of the process. Our specially developed recruitment system is designed to get the right people for the job. From developing job descriptions and goals to handling the interview, this two hour training session is designed to ensure you get and keep the team you want.